Out Today by The Orchard: Strange Names, Holly Miranda & More


New York went back to its moody weather after two days of sunshine. But before you put your raincoats back on, we have some great releases to lengthen the spring vibes the city has teased. This week’s albums will take you on a journey back to the 70’s New York punk-rock scene, 80’s dance floors and landing on some emotional folk-rock tunes, all out today.

Strange Names challenges its audience to “explore humanity from an outside perspective” with their brand new album Data. Represented by Frenchkiss Records, Strange Names has been working on Data since they have finished touring with Azealia Banks in 2015. The new-wave trio presents funky drum beats and guitar riffs that follow melodic and pulsated synthesizers that pay tribute to 80’s pop/rock records, with tracks that best serve the dance floor. The whimsical music video “UFO” creates an imagery of three out-of-the-world figures landing on earth and observing human behaviors in a playful way. To get more of these extra-terrestrial beings’ explore the full album here.
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Who’s Repping The Orchard At The 2018 Junos?


The 2018 JUNO Award Nominees have been announced, highlighting many gifted artists, including some of our own distributed labels and partners. Organized annually but the Canadian Academy of Recording Arts and Sciences (CARAS), The JUNO Awards honor and promote Canadian artists and their musical influences around the world. This year, the awards have made their way to Vancouver’s Rogers Arena and will be hosted by Michael Bublé on March 25th.

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Welcome, Jasmine!


Jasmine BodkinIntroducing, Jasmine Bodkin, Integrations Manager

Prior to arriving here at The Orchard, I spent the last 16 years working at Sony Music UK. I have worked on amazing campaigns in various capacities from Promotions to Marketing, eventually heading the Label Co-ordination department (including Release Planning), across all Sony UK Labels.

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Facebook Tips, Tricks and Best Practices: 2018 Edition


Social media is a continuous learning and adapting process. It may seem like as soon as you have a full understanding of a platform, something changes and you are right back to square one. That is when our yearly best practices come to the rescue!

There’s no question that Facebook should be a big part of your marketing plan. Facebook is still the leading social platform with the user base of 2.07 billion monthly active users. According to Statista, 53% of U.S. residents use Facebook several times a day, the average being eight times a day.

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Out Today by The Orchard: Born Ruffians, Miracle & More


Every artist has their own creative approach shaped by individual experiences. Some artists use music to reach self-realization while others stumble upon it during the creative process. That is often why bands and artists change direction from album to album; life never stops creating exciting challenges that evoke ever-changing ideas. Varying from rock’n roll to synth-pop, the albums we are hosting today vary but they all carry traces of personal and creative discovery.

After three years of silence, Born Ruffians returns stronger than ever for their fifth album Uncle, Duke & the Chief. With their original drummer Steve Hamelin joining the band once again, frontman Lalonde admits that they pushed their boundaries to develop their sound further. Born Ruffians puts the emphasis on rhythm by echoed handclaps, explosive drumbeats and tambourine rattles, drawing influence from legends of old school rock’n roll like Buddy Holly, The Everly Brothers and the Beatles on their latest Paper Bag Records release. With the trilogy of videos produced by Leah Fay Goldstein and Peter Dreimanis, this Canadian band not only serves your ears, but eyes as well. Check out the last of the trilogy with, “Miss You” below, and get the full album here. (more…)